Board Advisor @ Fleck AI

Currently an Advisor for Fleck AI, an AI start-up solving the gap between fast AI generation and real product thinking. It reasons like a senior product designer before touching a canvas, validating ideas, mapping flows, running UX audits, and delivering production-ready handoffs. All in one flow.

My role includes:

  • Advise on Product Design, Usability, Strategy, Pricing & Product Market Fit

  • Provide feedback, report bugs and suggest continuous improvements

  • Help & support the founder with any roadblock


Board Advisor / Fractional / NED

Design is frequently the silent "make or break" factor for startups, yet it is rarely represented where it matters most: at the board level. I bridge this gap by bringing strategic design leadership into the boardroom to ensure product excellence drives commercial success.

My value proposition is built on two distinct pillars:

  • The Founder mindset: Having spent five years embedded in the startup and scaleup ecosystem, I intimately understand the pressure of agility, rapid iteration, and high-stakes decision-making startups are under.

  • Corporate rigour: My 10-year tenure within global corporate structures provides the frameworks and scalable processes necessary to transition a growing business into an international powerhouse.

I don't just advise on aesthetics; I provide the structural design thinking and operational maturity required to help businesses scale sustainably and win on a global stage.